In sport and business, values are the drivers behind great performance.
Experts know their values. When visible, known and lived the performer lifts to a new level!
Great coaches know this. They operate at this deeper level with themselves and those around them. You hear it in their language.
What is noticeable:
• Decision making is faster and more accurate more often.
• They are healthy and well more often.
• They have staying power when others have faded.
• Their language is clear, their methods fair but assertive.
• They relate to people at their values for a deeper connection.
Sustained performance comes from values driven preparation. Values give the medal the meaning.